“Bloggers!” on YouTube

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If you missed The Underfashion Club blogging seminar, it’s not too late to hear the valuable information that was shared. In this seminar, we discussed blogging with the minds behind three popular lingerie blogs: The Lingerie Addict, The Breast Life, and The Lingerie Lesbian. Learn about the value of their practice and how it affects the lingerie industry as a whole. The interviewees were…

Cora Harrington of The Lingerie Addict:
http://www.thelingerieaddict.com/
Elizabeth Dale of The Breast Life:
http://www.thebreastlife.com/
Caroline Elenowitz of The Lingerie Lesbian:
http://thelingerielesbian.com/

Photos from “Bloggers!”

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Did you come to our “Bloggers” panel? Catch your face in the photos of our guests at the event! They’ve all been uploaded to Facebook.

See them all here: https://www.facebook.com/media/set/?set=a.10151777616856552.1073741828.94131951551&type=1

Bra Studies & Sampling Methods

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Catherine Clavering of Kiss Me Deadly wrote a blog post about why the sampling methods of ‪breast‬ and ‪‎bra‬-related studies matter for the calculation of valid statistics on The Lingerie Addict. Think critically before taking the results on any of the studies that reach the news as fact. This is what you should consider before deciding if the statistics are representative of its population.

Bra Fit Science: Why Sampling Methods for Lingerie Research Matter

LingerieFW Spring/Summer 2014

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The next LingerieFW will take place on August 1-3 at the Metropolitan Pavilion in New York City! Learn more about this showcasing of Spring/Summer 2014 ‪fashions‬ in the intimate apparel industry on The Lingerie Journal.
http://thelingeriejournal.com/lingeriefw-returns-august-1-3-2013/

The Bloggers of our Upcoming Seminar

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The details of our “BLOGGERS” seminar have been finalized and registration is now open!
Register here: http://www.underfashionclub.org/events/bloggers.html

Our guests will be presenting at The Cutting Room on August 7th at 6:30pm. Connect with the brilliant lingerie bloggers who will be discussing with us on social media to get a feel for what the event will be like. Each of them have unique perspectives and quality information. read more

Behind The Seams on Lingerie Talk

Lingerie Talk has a post about an exhibit that explores mechanical clothing, with women’s undergarments being the main focus. They have transformed over time as certain female figures shifted in and out of fashion. Articulated pannier and whalebone corset, circa 1740-60

Read More

The Power of Branding

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Our members came together on June 12th at Fashion Group International for a discussion on what makes a brand successful with Guildo Campello of COSABELLA, Ann Deal of Fashion Forms, and Carole Hochman.

Lingerie Through The Ages

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Lingerie is always changing. See how the cuts, styles, and stitchings  have changed throughout each decade on SFGate.com.

http://blog.sfgate.com/chronstyle/2013/06/12/lingerie-through-the-ages/

Starting a Lingerie Business

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Photo of Forty Winks

Are you so passionate about lingerie that you’re thinking about starting a business? You’ll have to take these steps in order to get started: http://smallbusiness.chron.com/start-own-lingerie-business-4850.html

The Relationship Between Bras and Breasts

A recently completed 15-year study conducted by French scientist Jean-Denis Rouillon observed the relationship between bras and breasts. Results suggest that bras might cause expediated sagging in breasts. We’ve rounded up a few responses to the study that are worth reading.

Lingerie Briefs – French Bra Study Exposed: Perks Up Media, Deflates Women’s Busts
The Lingerie Addict – Do Bras Prevent Breast Sagging?: Why We’re Having The Wrong Conversation
Lingerie Talk – Are You Better Off Without A Bra? read more