The Underfashion Club‘s 2023 FEMMY Awards took place on Tuesday, August 1st at Cipriani 42nd Street to honor excellence in the intimate apparel industry and expand efforts to support the future of intimate apparel business and design!
Before starting the Runway of Dreams Foundation in 2014, Mindy Scheier spent 20 years working in fashion as a designer for the INC collection and as a stylist for Saks Fifth Avenue. Mindy was inspired to start Runway of Dreams after her son Oliver, who has Muscular Dystrophy, dreamed of wearing jeans like everyone else. After using her design skills to adapt jeans that met his needs and increased his confidence, she went on to conduct extensive research as to the modifications required to mainstream clothing to meet the needs of the largest minority in our world – people with disabilities.
In 2016, Mindy partnered with Tommy Hilfiger to make fashion history creating the first mainstream adaptive clothing line in the market. Runway of Dreams was founded on the basis that clothing is a basic human need. The foundation develops, delivers, and supports initiatives providing a platform to broaden the reach of mainstream adaptive clothing and promote people with disabilities (PWDs) in the fashion industry. The 2022, the Runway of Dreams fashion show was recognized as one of the top seven NYFW shows by Forbes, highlighting the latest designs from the Adaptive category featuring brands such as Kohl’s, Target, JCPenney, Zappos.com and Tommy Hilfiger.
The “30 Years of Intimate Solutions” 2023 FEMMY Award goes to Fashion Forms and will be accepted by Founder and CEO, Ann Deal!
For the Hollywood community, the Academy Awards are the highlight of the year. For Ann, they were the start of a multimillion-dollar idea.
The “Intimates Industry Reinventor” 2023 FEMMY Award goes to Adore Me and will be accepted by Founder and CEO, Morgan Hermand!
Morgan Hermand, the founder and CEO of Adore Me, has been reinventing the intimate apparel industry since the company’s inception in 2011. With a Masters in Mathematics and Computer Science from Les Mines, Morgan brings a strong background in mathematics and analytics to his role. Prior to Adore Me, Morgan worked as a management consultant at McKinsey & Company, where he provided consulting services for retail projects across Asia and Europe. After moving to the U.S., he pursued an MBA at Harvard Business School.
The “Essential French Luxury” 2023 FEMMY Award goes to Aubade and will be accepted by International Sales Manager, Thomas Grisvard!
Thomas Grisvard, a graduate of EDC Paris Business School, has been working in the luxury industry for more than 20 years, developing sales, mainly on the international side, for highly reputed global brands.
ADORE ME
Accepted by: Morgan Hermand, Founder and CEO
Essential French Luxury
AUBADE
Accepted by: Xavier Martin, International Wholesale Director
The honoree for the 2022 Femmy “Generations” Award is The Komar Family! We honor three generations of the Komar family.
What began in 1908 as a small intimate apparel shop in New York City’s Lower East Side has grown into an industry leader in the design, sourcing, manufacturing and distribution of apparel. From their humble beginnings through to today, the Komar family exemplifies hard work, determination and artistry passed down though time. We look forward to their continued commitment to these values for many more generations to come.
The 2022 Femmy Award honoree for “Industry Science” is The NPD Group! Founded in 1966, NPD works with over 2,000 of the world’s top brands and retailers to discover and analyze what’s selling, who’s buying, and why.
This global market research organization helps measure current performance, predict future performance, improve marketing and product development, and identify business and consumer trends and market opportunities.
The 2022 Femmy Award honoree for “Brand Disruptor” is Savage X Fenty! Since being founded in 2018 by Barbadian singer Rihanna, Savage X Fenty has disrupted the lingerie industry and redefined sexy.
This lingerie brand emphasizes confidence and inclusivity, and is designed for all genders, sizes, and backgrounds. Recognized for their innovation and social awareness, Savage X Fenty has scooped up enormous market share and is actively changing the way people shop for and see lingerie!