Femmy 2022: Brand Disruptor Award – Savage x Fenty

The 2022 Femmy Award honoree for “Brand Disruptor” is Savage X Fenty! Since being founded in 2018 by Barbadian singer Rihanna, Savage X Fenty has disrupted the lingerie industry and redefined sexy.

This lingerie brand emphasizes confidence and inclusivity, and is designed for all genders, sizes, and backgrounds. Recognized for their innovation and social awareness, Savage X Fenty has scooped up enormous market share and is actively changing the way people shop for and see lingerie!